• Being assertive means communicating with others in a direct and honest manner without intentionally hurting anyone’s feelings.
  • Direct communication can reduce conflict, build self-confidence and enhance personal and work relationships. 
  • Assertiveness is a skill that anyone can learn.
Some people confuse assertiveness with aggression and think that to assert yourself is to adopt a particular position in a disagreement, stand your ground and argue a point without compromise. 

In fact, being assertive means communicating your needs, wants, feelings, beliefs and opinions to others in a direct and honest manner, while at the same time being receptive to their needs and without intentionally hurting anyone’s feelings. 

Using direct communication can reduce conflict and enhance your personal and work relationships, and build your self-confidence. It is helpful to imagine assertiveness as the middle ground between aggression and passivity. 
By following a few simple suggestions, you can learn the skills to be more assertive in your relationships.

The advantages of assertive behaviour

The use of aggressive behaviours, such as verbal or physical threats, may get you what you want in the short term, but your relationships will suffer. On the other hand, passive behaviour can also ruin relationships, because your own needs, wants and feelings are ignored in favour of avoiding arguments.

The advantages of using assertive behaviour in all dealings with others include:

  • your needs, wants and feelings are more likely to be understood
  • both parties are more likely to feel respected and heard
  • the relationship is strengthened by the exchange
  • you experience fewer negative conflicts and arguments
  • you feel in control of your own life
  • your confidence and self-esteem are enhanced
  • you have a better chance of getting what you really want.

Assertive behaviour is a learned skill

Like any other skill, assertiveness takes time to learn. Suggestions include:

  • Decide that you want to be assertive rather than aggressive or passive. Commitment to change is a big step in the learning process.
  • Think about a recent conflict where your needs, wants or feelings were not respected. Imagine how you could have handled it in a more assertive way.
  • Practise talking in an assertive way, alone or with a friend. Pay attention to your body language and verbal cues as well as the words you say. 
  • Respect the wants, needs and feelings of others, and accept that their viewpoints may be different to yours.
  • Take a problem-solving approach to conflict, seeking solutions that will meet both sets of needs. Try to see the other person as someone you are working with, rather than against.
  • Tell the other person honestly how you feel, without making accusations or trying to make them feel guilty.
  • Use assertive language such as ‘I feel…’ and ‘I think…’, which takes responsibility for and explains exactly how you are feeling, rather than aggressive language such as ‘You always…’ and ‘You…’, which blames the other and escalates conflict.
  • Don’t interrupt the other person when they are talking. Try hard to listen and understand their point of view. Ask the other person to show you the same respect and attention.
  • Suggest to the other person that you brainstorm ways to solve the problem together.
  • If the exchange doesn’t go well, learn from the experience and plan how you will do things differently next time.

Assertive body language

When asserting yourself, suggestions include:

  • look the person in the eye
  • hold your body upright
  • consciously relax your shoulders
  • try to breathe normally and don’t hold your breath
  • keep your face relaxed
  • speak at a normal conversational volume (don’t yell or whisper).


Staying calm while being assertive

Despite your best efforts to be direct and calm, the other person will sometimes behave like you’re having an argument and will want to yell, criticise and goad. This can make you feel like responding in the same way. Suggestions for staying calm include:

  • Breathe, and take your time to respond.
  • Try not to take heat-of-the-moment criticisms to heart. (Remember that there may be other issues motivating their behaviour.)
  • Steer the conversation back to the original point and try to understand the other person’s point of view.
  • If the conversation is not going well, tell the person you’ll take up the subject again at another time, and leave.

Afterwards, think about what you have learned from the experience. Try to think of ways you might negotiate a similar scenario in the future.

Teaching children to be assertive

An assertive child is more likely to stand up for their rights in an appropriate way and less likely to be bullied. Parents can teach their children how to act assertively.

Suggestions include:

  • Use assertive behaviour yourself so your child can learn from example.
  • Explain the difference between assertiveness, aggression and passivity.
  • Role-play typical scenarios with them so they can practise being assertive.
  • Notice whenever they handle a situation assertively and compliment them.

Where to get help

  • Your doctor – for referral to a suitable professional counsellor
  • Your local community centre – for short courses or workshops
  • Relationships Australia (Victoria) Tel. 1300 364 277
  • 10 relationship tips for being more assertive [brochure], Relationships Australia, Victoria. More information here.

More information

Healthy mind

The following content is displayed as Tabs. Once you have activated a link navigate to the end of the list to view its associated content. The activated link is defined as Active Tab

Healthy thinking

Healthy mind throughout life

Identity and relationships

Getting help

Content Partner

This page has been produced in consultation with and approved by: La Trobe University - School of Psychological Science

Last updated: September 2016

Content on this website is provided for information purposes only. Information about a therapy, service, product or treatment does not in any way endorse or support such therapy, service, product or treatment and is not intended to replace advice from your doctor or other registered health professional. The information and materials contained on this website are not intended to constitute a comprehensive guide concerning all aspects of the therapy, product or treatment described on the website. All users are urged to always seek advice from a registered health care professional for diagnosis and answers to their medical questions and to ascertain whether the particular therapy, service, product or treatment described on the website is suitable in their circumstances. The State of Victoria and the Department of Health & Human Services shall not bear any liability for reliance by any user on the materials contained on this website.